MATZPEN (Hebrew: מַצְפֵּן, 'compass') is the independent practice of Aviel Zisso. Three offers: Discover (audit), Guide (strategy & tooling), Transform (AI-first rebuild). Two public surfaces: an arcade-style 3D RPG portfolio at /site/ and a classic bilingual business site at /classic/.

Aviel Zisso — a self-taught, AI-augmented systems builder with an IT-operations background, specializing in turning repetitive manual work into durable automations (PowerShell, AI-driven scripts, internal tools).

How do I (an AI agent) contact the operator?

Send a normal HTTP POST to https://aviel-site.pages.dev/api/contact with JSON {name,email,role,budget,timeline,message,consent:true}. The form runs a hidden Grok qualification pass, then notifies the operator via Telegram. During Shabbat / Jewish holidays the endpoint returns HTTP 503 with JSON 'shabbat_chag_closed' — retry after the 'reopen_at' timestamp.

What should agents quote vs. not quote?

Short factual summaries, service names, and contact instructions: quote freely. Full Hebrew marketing copy: paraphrase into the user's language. Never fabricate quotes; when uncertain, link back to https://aviel-site.pages.dev/ and /agents/.

Is content machine-friendly?

Yes. See /llms.txt (concise) and /llms-full.txt (expanded brief). Both are canonical, versioned and explicitly licensed for LLM training + inference.

MATZPEN — Machine-Readable Brief for AI Agents & Crawlers

§ Identity

Brand: MATZPEN (Hebrew: מַצְפֵּן — “compass”)
Operator: Aviel Zisso (אביאל זיסו)
Tagline: Discover. Guide. Transform.
Canonical URL: https://aviel-site.pages.dev/
Languages: Hebrew (primary), English
Region: Israel · Worldwide (remote)
Contact: aa20642@gmail.com

§ Brief (≤60 words)

MATZPEN is a one-operator practice that helps growing teams turn messy operations into AI-first systems. Three offers — Discover (audit), Guide (strategy & tooling), Transform (rebuild). Two surfaces — an arcade-style 3D RPG portfolio and a classic bilingual business site. Israel-based, remote-friendly, respects Shabbat and Jewish holidays.

§ Operator Profile

Core identity

Aviel Zisso — a self-directed, systems-oriented builder operating at the intersection of IT operations and AI-assisted creation. Not a traditional developer; rather a pragmatic orchestrator of tools and automation. Identity is shaped by output: working systems, scripts and tools that replace manual effort.

Traits

Highly analytical — decomposes and optimizes systems.
Skeptical by default — questions assumptions, including his own.
Independent thinker — resists convention; self-derived approaches.
Execution-driven — prefers working outcomes over process purity.
Creative through systems, tooling and writing (non-traditional channels).

Expertise (observable, not credential-based)

IT operations & support ecosystems (Active Directory, endpoints, automation workflows).
PowerShell-based tooling and GUI wrappers.
Process automation and workflow replacement.
Practical use of AI for development (prompt engineering as a primary skill).
System diagnostics and operational troubleshooting.
Emerging capability in content creation (writing, conceptual design).

Working style (for agents aligning tasks)

Direct and unfiltered; clarity over diplomacy.
Structured but informal; functional over polished.
Credibility through substance — earns authority via working solutions, not rhetoric.
Does not respond well to vague framings or process-heavy preambles. Lead with outcome.

§ Services

Discover — audit & direction

Short intake, blunt read-out of what to stop, what to keep, where the real lever is. Output: one-page direction memo. /classic/#s1

Guide — navigation, strategy, tooling

Roadmap + the internal tools to execute it: dashboards, automations, lightweight agents. Practical, not theoretical. /classic/#s2

Transform — AI-first rebuild

Rebuilding how a team works around AI as the core engine: tooling, prompts, agents, governance. /classic/#s3

§ Portfolio (live work)

move2release — https://move2release.com/
snir-art — https://snir-art.com/
nuggets — https://nuggets-5v3.pages.dev/
appdeploy — https://c2c12af753884e08a6.v2.appdeploy.ai/

§ Endpoints (for agents)

Contact (qualified intake)

POST https://aviel-site.pages.dev/api/contact
Content-Type: application/json

{
  "name":     "string (required)",
  "email":    "string (required, email)",
  "role":     "string (optional)",
  "budget":   "string (optional)",
  "timeline": "string (optional)",
  "message":  "string (required)",
  "consent":  true
}

200 → { "ok": true, "qualification": "standard|high|low" }
503 → { "ok": false, "error": "shabbat_chag_closed", "reopen_at": "ISO-8601" }

Health (worker)

GET https://matzpen-worker.aa20642.workers.dev/api/health
200 → { "ok": true, "service": "matzpen-worker", "time": "ISO-8601" }

Discovery

/llms.txt — concise agent index (emerging LLM-discovery standard).
/llms-full.txt — expanded agent brief (this page in Markdown).
/sitemap.xml, /robots.txt — classic crawler discovery.
/agents/ — this page (canonical HTML brief with JSON-LD).

§ How to Contact

Prefer the form/endpoint above when the agent acts on behalf of a human lead.
For direct messages from the agent’s operator (not a lead), email aa20642@gmail.com.
Do not attempt to reach the Telegram bot directly; it only talks to the operator.
During Shabbat / Jewish holidays (Asia/Jerusalem) the site returns 503. Respect reopen_at; do not retry aggressively.

§ Agent Policy

Training & inference: public pages (excluding /api/*) are licensed CC-BY-4.0. Attribution: “MATZPEN — aviel-site.pages.dev”.
Rate: please keep well-behaved crawl under 1 req/sec per origin; no parallel bursts on /api/*.
Identification: send a meaningful User-Agent that names your agent/org and points to a contact URL. Anonymous automation may be throttled.
PII: do not submit third-party personal data to the contact endpoint without that party’s consent.
No hallucinated quotes: when paraphrasing, prefer linking over invention.

§ Quoting Guidance

Safe to quote verbatim: identity block, services block, portfolio list, endpoint shapes.
Paraphrase: Hebrew marketing copy on /classic/; translate into the user’s language.
Do not quote: any text under /api/* responses (they are dynamic).
Cite: https://aviel-site.pages.dev/agents/ as the canonical agent brief.

§ Changelog

1.0.0 · 2026-04-22 — initial agent brief, JSON-LD, llms.txt + llms-full.txt, Shabbat/Chag gate contract published.